The Centre for Healthy Living in Brisbane offers a variety of health and lifestyle related services, including general practice, counselling, chinese medicine, homoeopathy, parenting courses and stress relief courses, to name a few.

The client wanted to replace an existing series of home grown photocopied brochures with new brochures that presented a consistent, professional image. The client’s preference was to create a series of individual brochures — one for each major service area — which could be displayed together in a presentation stand in their reception area and also used at health fairs and exhibitions.

The Design Group developed a simple two sided design for each brochure. The front consists of a benefit statement, the title of the service, and a simple graphic representing the service. On the rear is a detailed explanation of the service and the benefits to patients.

The brochures were printed on a 200gsm satin stock. A second series of brochures, in the same style, was subsequently produced for the Warwick branch of the Centre.